The overall objective is to positively impact the business community by impacting the lives of men and women in the marketplace. We believe that all individuals long to find and fulfill the purpose of their lives, as Os Guiness writes in THE CALL,... "this purpose can be found only when we discover the specific purpose for which we were created and to which we are called. Answering the call of our Creator is the 'the ultimate why' for living, the highest source of purpose in human existence. We desire to challenge men and women to seek their true purpose, and are committed to serve those who long for their faith to have integrity and effectiveness in the midst of the daily marketplace challenges they face. Men and women challenging other men and women to "RACE"... to finish "focused and faithful," this is our aim, this is our call.
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